Rise Digital Enterprise · HRD Corp Registered Training Provider 36116167453
Hands-on AI marketing, Meta ads, AI search and sales programmes for Malaysian SME owners and corporate teams. Run by operators who spend their own ad budget and close their own deals, not lecturers reading someone else's slides.
Trained inside
Group 1 of 3 · Public runs, pay direct
Open-enrolment days built for owners who are already running ads or producing content and cannot see where the money leaks out between the ad and the closed sale. Book a seat, bring a laptop, leave with the thing built.
Marketing System & Framework with AI
Lock your positioning once, then build a brand "Second Brain" so AI writes in your voice, on brand, every time. Not a make-ten-posts-in-ten-seconds course.
Meta Ads, Follow-Up & Closing System
Meta done properly needs its own day. Structure the campaigns, test creative at component level, then close the loop where most businesses lose the money: the follow-up and the close.
AENC with Claude + The Meta Intensive
Both days, in order, as they were designed. Day one builds the positioning and the content engine. Day two spends money against it and closes what comes back.
Group 2 of 3 · In-house, HRD Corp claimable
Closed-room delivery for one company's team, claimable under the SBL-Khas scheme for levy-paying employers. Content is tuned to your accounts, your offers and your live campaigns before day one. Full HRD Corp documentation provided.
For e-commerce and marketplace teams
Commercial acumen, mental models and AI workflows for teams running Shopee, Lazada, TikTok Shop and paid social across a brand portfolio. Workshop and clinic format, applied to your own live accounts.
Either day, or both, for one company
The two public programmes run privately for your team, with the exercises rebuilt around your own offers, your own ad account and your own follow-up scripts.
A half day for owners, founders and leaders
Turning attention into trust, and trust into conversion. This one teaches judgement rather than prompt production: the taste to tell a converting asset from a merely competent one.
Consultative selling · lead gen · personal branding
Four bodies of work sit behind every programme on this page, and any of them can be cut into a bespoke day for your team: AI-powered content and conversion, consultative and high-ticket selling (the 7-step COMPASS system), lead generation, ads and appointment setting, and personal and professional branding.
Group 3 of 3 · Associations, chambers and large cohorts
Two-trainer masterclass format for 10 to 40 seats. Buyers now ask ChatGPT, Perplexity and Google's AI answers before they ask a human, and those tools cite a handful of sources and ignore everyone else. That problem belongs to any business people search for before they buy: clinics and healthcare, education and enrichment, property and real estate, professional and financial services, renovation and interior design, manufacturing and B2B suppliers, travel, e-commerce, IT services and SaaS. If your members can be searched for, they can be left out of the answer. Delivered for the Internet Alliance of Malaysia in July 2026.
AEO Masterclass + Content Marketing That Converts · 1-day
Morning: architect content that AI models cite as the source, whatever the industry. Afternoon: find the single biggest conversion leak in the funnel and fix it. Two trainers, one day, 6.5 contact hours.
The 2-day version · each day standalone and separately claimable
The same two halves, given a full day each. Day one adds structured data, off-site entity signals, competitor benchmarking and Share of Model measurement. Day two adds batching a full week of content in the member's own voice.
The same in every room
Including what happens after everyone goes home. The day is where it starts, not where it ends.
Built on Knowles' andragogy and Kolb's learning cycle. Mini-lectures capped at 15 minutes. Everything else is exercises, live demonstration, peer review and coaching.
Participant workbook and templates, the AENC framework reference card, the AI prompt library, the Creative Operating Sheet and a Certificate of Attendance.
Every module produces something reviewed by the facilitator in the room. Nobody leaves with a folder of slides and no plan.
Registered TP No. 36116167453. Course outlines in submission format, attendance records and claim documentation handled for levy-paying employers.
Every cohort gets a community group chat. Questions keep coming for weeks after the room closes, which is usually when people hit the first real obstacle.
One to two hours, thirty days later. A short revision, then open Q&A on what actually happened when they tried it. Included on every programme.
Who is in the room
Everyone on this page still runs the thing they teach. That is the whole hiring policy.
Lead trainer · Founder, Rise Digital
HRD Corp accredited trainer with 15+ years across pharmaceutical, real estate, tech and B2B. Creator of the AENC framework and the 7-step COMPASS consultative sales system. Human-centric selling, no aggressive tactics. She runs her own ad budget and closes her own deals, which is why the training is built around the numbers rather than the theory.
Performance marketing · E-commerce
Performance-marketing specialist who runs live campaigns across Shopee, Lazada, TikTok Shop and Meta. He reads performance data as commercial decisions rather than as clicks and ROAS, which is the exact habit the e-commerce programme is built to transfer.
International SEO & Answer Engine Optimization
An SEO content engineer working on search visibility for AI, SaaS, cloud and software companies, and an early practitioner of Answer Engine Optimization: architecting content so it gets cited by ChatGPT, Perplexity, Claude and Gemini. His route from electronics engineering into global SEO consulting gives him a systems view that is rare in marketing.
Associate faculty
Marketing Strategy & Practical AI
12+ years in marketing, with US$500M+ in client revenue helped generate across 45+ engagements in five countries. Builds his own AI systems: 35+ Claude marketing skills and 20+ custom GPTs. Teaches AI from daily practice, not theory.
Digital Skills & Tech Enablement
Technology Enablement Lead at SEEK and a tech lecturer at Swinburne University. 7+ years designing tech training built for modern attention spans, focused on closing the gap between finishing training and changing behaviour.
E-commerce Systems & Marketplace Growth
Marketing Director at ETINCORE, a commerce-systems firm. 15 years in marketing and e-commerce, building structured marketplace growth for SMEs across Lazada, Shopee and TikTok.
Faculty are matched to your programme scope. Not every associate is in the room for every run.
What one team reported after applying it
Presented by the team at the post-training implementation review, not measured by us.
Before this, I was very scared to run ads because it's spending money. Now I test as much as I can. Dare to try, dare to fail.
Performance marketer, ClickAsia team
I've learned that I could use customer review to generate content ideas.
Content executiveI will try to hear the customers' voice more rather than using the brands'.
MarketerIt gave me a way to find root cause analysis instead of randomly completing the job.
Performance marketerMaking the marketing job easier and engaging, instead of traditional shoutout.
CreativeWe look at performance marketing in a new angle and new ways to optimise our ads.
Team leadBoth trainers brought a wealth of real-world experience and practical insights.
Senior executiveDrawn from anonymised written feedback collected at the end of the programme.
In the room
Laptops open, real accounts on the screen, and somebody's actual offer being pulled apart. Rooms of eight and rooms of eighty.
Before you enquire
Yes, for levy-paying employers, under the SBL-Khas scheme. Rise Digital Enterprise is a registered training provider, TP No. 36116167453. We provide the course outline in submission format, attendance records and the documentation your HR team needs for the claim. If your company does not pay the levy, you pay directly and book a public seat instead.
If your positioning and content are the weak point, start with AENC with Claude. If the ads are running and the leads are not turning into appointments, start with The Meta Intensive. If you are honest that both are broken, take the 2-day system, in order. Day two assumes the positioning that day one builds.
For the SME programmes, yes, or at least be producing content. These are working sessions on a real business with real numbers, not an introduction to digital marketing. If you are not spending anything yet, tell us in the enquiry and we will point you somewhere more useful first.
Their own laptop and free AI accounts (Claude, ChatGPT or Perplexity). For The Meta Intensive, access to a live Meta Ads Manager account as well. Working on a real account is the point.
Yes. Every programme on this page runs as a closed in-house session, and the exercises are rebuilt around your own offers, ad accounts and follow-up scripts before day one. Group sizes typically run 10 to 25 participants, and the fee is quoted against the brief... tell us the shape of the room and we will send the outline and the cost together.
Yes, on every programme. Each cohort gets a community group chat that stays open, and a check-in on Zoom thirty days after the training: one to two hours of short revision and open Q&A on what happened when people actually tried it. In-house clients also get a dedicated review session at 30 to 60 days to look at the team's progress properly. Everyone leaves the room with a 30-day plan and a commitment said out loud, which is what the check-in is measured against.
Send the shape of the problem and roughly how many people would be in the room. You will get the right outline back, with the HRD Corp documentation if you need it, not a brochure for everything we do.
Rise Digital Enterprise · Business Reg. / MyCoID No. 36116167453 · HRD Corp Registered Training Provider · Programmes delivered across Malaysia and Singapore, in person and live online.
